State and Impact of The Sharing Economy White Paper
To mark Global Sharing Day on 14th November 2012 we’ve co-published a white paper exploring “The Sharing Economy” with our research partner Opinium.
In this Sharing Economy white paper you will learn how “traditional” companies could participate in this growing phenomenon and how consumers already do, with a special focus on P2P (peer-to-peer) lending.
Forward-thinking companies are already considering how to participate in the Sharing Economy. It simply makes business sense in a world of ever more restrained resources and changing consumer behaviour.
Of course, established businesses will not only want to play a part in the collaborative consumption space but also take advantage of the potential cost savings that can come with shared resources.
To make this possible starting with a fundamental business model review is a must. That is why right now nimble start-ups dominate the peer-to-peer and peer-to-business space.
In our report we give an overview of adaptation strategies currently deployed by “traditional” companies and point out a win-win strategy.
Download the full report.
Photo credit: CC BY Markus Spiske / raumrot.com, published unchanged